5 Facebook Apps for Small Business Ecommerce Sites

Creating a business page on Facebook will not suddenly boost brand loyalty or drive sales, but it is an important Web marketing tool for small business ecommerce site owners. 
If you're new to Facebook in terms of creating and managing a business Account, Facebook lets you create a Business Page -- which is different from a personal profile page on the site. To get started you can read our Facebook Business Page tips to learn more about setting up your Facebook Page.
Once your Facebook Page is ready you can then use any of the following Facebook apps on your business page to make it more interactive and interesting to the people who "Like" your business on the social networking site.
As you go through the process of setting up applications on your Facebook Business Page, remember to pay close attention to the installation and to make sure you are associating the application with your Page -- and not your Personal profile -- on Facebook.

1. A Facebook Business Page App for Blogs

Networked Blogs is a blogger community on Facebook where you can add your blog and connect with others who read and write about the same subjects you do. This Facebook app is useful to any small business ecommerce site owner who maintains an ecommerce blog. With the application installed you can promote your blog on Facebook by syndicating your blog feed to your Facebook Wall and Page.

2. The Updated Facebook Notes Application

Facebook Notes has always been a part of Facebook -- but the newer version of Facebook Notes is an application that lets you tag others in the note, and people can also leave comments on Notes.
Facebook Notes is a good way to provide information to your Facebook fans, such as details on your business, tips and FAQs related to your area of expertise, and so on. Using the Facebook Notes also provides you with an RSS Feed so you can display your Facebook Notes on your blog, website and other Internet publishing spaces.

3. Link Twitter with Your Facebook Page

Facebook provides its own integration with Twitter that links the two pages together. When you use third-party Twitter applications to connect the app to Twitter, it will link your personal Twitter account to a Business page (or a personal Facebook page to Twitter and not your Business Page).
Using Facebook’s Twitter integration will solve this problem. Using the Twitter application by Facebook will let you publish Facebook Page updates to Twitter accounts automatically. You also have options to share updates with their Twitter followers and control what type of updates to display on your Facebook Page.

4. Provide Extended Info on Your Facebook Page

You can use the Facebook Extended Info application to provide more details in your profile. A Facebook profile offers fields such as Activities and Interests -- and by adding the Extended Info application you can add extra fields to your profile that support videos, images, music, and HTML.
After you have added the application to your page, you will need to edit your Page settings to add Extended Info as a Tab or Box on your Page. To add new content, you access the Extended Info Editor and display new information fields to your Page.

5. Market Your Ecommerce Promotions on Facebook

Wildfire Promotion Builder is a Facebook application that small business ecommerce site owners can use to run different promotions on Facebook Pages, such as contests, coupons and special deals. After adding the application you configure the promotion through the app, publish it, and then add it as a Tab on your Facebook Page.